The first trailer of the documentary I filmed with the great people at R+I Creative for Reebok just dropped!! Written and created by R+I, produced by the family at Kids with Candy, “Prequel of a Classic” will take you behind the Reethym of Lite campaign and the re-launch of the Reebok Classic line with the appointment of Swizz Beatz as Reebok’s new creative director. Stay tuned as there’s more to come with the full length film dropping on August 12!